CASA DE CAMPO
Luxury Resort Marketing & Integrated Brand Communications
Creating destination-driven marketing for one of the Caribbean’s iconic luxury resorts—bringing together hospitality, golf, weddings, groups and resort experiences through cohesive print and digital communications. The work demonstrates how distinct audiences can be addressed while maintaining one consistent brand experience.
CREATIVE APPROACH
Developed destination-led creative across multiple resort audiences and experiences, from leisure and golf to weddings, groups and special events. The approach balanced distinct campaign objectives with a cohesive luxury brand expression, adapting messaging and visual storytelling across print, digital and promotional touchpoints while maintaining a consistent sense of place.
ROLE
Senior Designer / Art Director
FOCUS
Luxury Hospitality · Resort Marketing · Destination Marketing · Integrated Campaigns
DELIVERABLES
Brochures · Email Marketing · Event Promotions · Direct Marketing · Sales Collateral