COCONUT GROVE ARTS FESTIVAL
Event Marketing & Social Campaign
Creating a vibrant, audience-driven campaign for one of Miami’s signature cultural events—translating the energy of art, music, food and community into bold social creative designed to build awareness, excitement and attendance.
CREATIVE APPROACH
Developed a vibrant social campaign designed to capture the energy and cultural diversity of the Coconut Grove Arts Festival. The creative system combined bold color, expressive typography and audience-focused messaging across art, music, food and family experiences, creating a flexible visual language that could extend across social, digital and promotional touchpoints.
ROLE
Senior Designer / Art Director
FOCUS
Event Marketing · Social Media · Campaign Design · Brand Expression
DELIVERABLES
Social Campaign · Digital Advertising · Motion / GIF · Promotional Creative
