STELLANTIS
CRM, Integrated Campaigns & Multi-Brand Digital Experience
For more than six years, I developed integrated creative across the Stellantis automotive portfolio, supporting brands including Jeep, Dodge, Ram, Chrysler, FIAT and Alfa Romeo. My work spanned CRM, digital, email, direct mail, retail and customer lifecycle communications—translating distinct brand identities and complex marketing objectives into cohesive, scalable creative experiences.
CREATIVE APPROACH
Developed scalable creative across a multi-brand automotive portfolio, translating distinct brand identities and complex marketing objectives into connected customer experiences. The work spanned CRM, digital, email, direct mail, retail and dealer communications, balancing brand consistency with the unique voice, audience and objectives of Jeep, Dodge, Ram, Chrysler, FIAT and Alfa Romeo.
ROLE
Senior Designer / Art Director
FOCUS
Automotive · CRM · Integrated Marketing · Customer Experience · Multi-Brand Systems
DELIVERABLES
Digital · Email · Direct Mail · CRM · Retail · Dealer POS · Web · Mobile
